Franjo von Allmen is extremely passionate. In winter, this passion belongs to the snow, while in summer it extends far beyond the slopes. The MOTOREX ambassador is a huge fan of motorbikes, cars and technology.
There is a sense of calm between the tool trolleys, motorcycles and old vehicles. No finish line, no start number, no stopwatch. Instead, there is the
smell of oil, open bonnets and the clinking of tools. In his garage in Obersimmental (CH), you can see what drives Franjo von Allmen off-piste. While training plans, competitions and public attention determine his daily life in winter, other things count here: a car on the lift, a technical detail or an evening with friends.
For the high-flyer in Swiss ski racing, his garage is more than just a place for tinkering. It is a retreat, meeting place and the complete opposite of the world of elite sport. Franjo bought his first classic cars during his apprenticeship. Over time, this developed into a passion for technology, machines and vehicles with character. He is particularly fond of older cars. They tell stories, evoke memories and are often closely connected to people and special moments.
Franjo’s enthusiasm for vehicles doesn’t end in the garage. It also accompanies him on his motorcycle – where he experiences the technology first-hand. He became a fan of motorcycles through his best friend Kevin. Today, they ride enduro, motocross and supermoto together. When it comes to motorcycling, Franjo is particularly fascinated by reactions, physical awareness and the need to make quick decisions. “I also benefit from these skills when it comes to skiing,” explains the Obersimmental native.
Anyone who spends a lot of time with motorcycles and vehicles knows: good technology alone is not enough. The decisive factor is that it works reliably. This is exactly what Franjo attaches great importance to. Care, service and the right products are a matter of course for him. “Before I step on the accelerator, I want to know that I have done everything that is technically possible to achieve maximum performance,” says Franjo. This aspiration runs through all his passions – and ultimately through elite sport as a whole. Maximum performance is virtually impossible if there is no trust in the materials. This is precisely why Franjo has relied on MOTOREX products for years. For him, they are part of the quality standards he applies when looking after and preparing his motorcycles and vehicles.
Franjo first came into contact with MOTOREX in the family garage. Later, he used the products for his motorcycles and cars. Even before the idea of working together arose, MOTOREX had long since been part of his day-to-day life. This is why the initiative for the partnership came from him. He was impressed by the products, was able to identify with the brand and saw it as an authentic connection. To this day, this is the most important prerequisite for a partnership: “I stand 100% behind the brands I represent.” In addition to the products, he also shares a common approach with MOTOREX. Humility, quality, Swiss origin and an uncomplicated approach are all values that matter to him – both in sport and beyond.
Whether on skis, on a motorcycle or while tinkering in the garage: Franjo von Allmen does things with complete conviction. “Success alone is not enough for me – what matters is enjoying what I do,” he says. Despite his sporting successes, the ski racing star never forgets where he comes from. His home town, his surroundings and his long-standing friends give him support and remind him of what really matters. Perhaps it is precisely this combination of a downtoearth nature, zest for life, curiosity and a thirst for adventure that drives him. Or, as he himself puts it: “A little bit of madness.” This is what unites the skier, the motorcyclist and the tinkerer within him.